Michael's Other Books

Book Yourself Solid

 

One of the top ten bestselling marketing books in the country, it's the roadmap to Book Yourself Solid, a proven lead generation and small business marketing system. You'll learn smarter marketing that will generate leads so you book clients immediately.

It really happens, and it could be you. In Book Yourself Solid, Michael leads you to discover and set your business foundation, build trust and credibility with your target audience, and put the right promotional strategies into action.

 

Buy at Amazon
Buy at Barnes & Noble
Buy at 800-CEO-READ

Itunes

 


  

Beyond Booked Solid

 

Growth is a very different challenge from booking yourself solid. Book Yourself Solid focused on the first basic function of business development—marketing. Beyond Booked Solid: Your Business, Your Life, Your WayIt's All Inside focuses on the second basic function of your business: innovation. It will help you discover your capacity to innovate in your business.


Beyond Booked Solid gives you the strategies, techniques, and tips you need to build a bigger, better business.  It will inspire you to take action and help you stay accountable so you build the business that is best for you. And by the way, growth can mean many things—bigger revenues, bigger profits, bigger operations.  It’s up to you what it will mean in your business. 

 

Buy at Barnes & Noble

 

Itunes

 


 

The Contrarian Effect 

 

Selected by the Amazon.com Editorial Board as the #9 Best Business Book of 2008 and by 800CEOREAD as the best sales book of 2008.

 

Sales is the most vital function in any business, yet traditional sales methods are outdated, failing, and in need of a serious makeover.

 

The Contrarian Effect offers a counter-intuitive approach to sales that's more than just a novel idea-it really works. Michael and co-author Elizabeth Marshall explain how doing the exact opposite of the traditional sales wisdom, when done right, leads to better relationships and more sales.They debunk the traditional wisdom, piece by piece, and offer specific, actionable strategies and principles that help salespeople earn more sales every day.

 

Buy at Amazon

Buy at Barnes & Noble

800CEOREAD

Itunes

 

 

Buy at Amazon